The LinkedIn algorithm

The LinkedIn algorithm

The LinkedIn algorithm is the set of rules that determine what content appears in users' feeds based on relevance and engagement. Algorithms are always changing with the goal of serving users the most relevant, helpful and engaging content possible.
Trying to really understand LinkedIn’s distribution algorithms is a lost cause. Instead, use Shield to learn from your own content. That way you do what you actually can to stay data-driven, adapting your content and strategy to what your very own data actually reveals. Whether you aim for more impressions, higher engagement rate, or new followers, the Shield platform covers your tracking needs.

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Explore key terms to deepen your LinkedIn analytics understanding and enhance your content strategy.

Explore key terms to deepen your LinkedIn analytics understanding and enhance your content strategy.

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From impressions to engagement rates, Shield brings your data to life. Start your free trial today and turn insights into impact.

From impressions to engagement rates, Shield brings your data to life. Start your free trial today and turn insights into impact.