AuthoredUp for Writing. Shield for Analytics.
AuthoredUp is built for crafting and formatting LinkedIn content. Shield is built for understanding how it performs. If deep analytics is your priority, Shield is the dedicated platform.
Two tools, two jobs. Use both — or choose the one that fits your needs.
Start Free TrialManaging LinkedIn for a team? Let's talk →
Two different tools for two different jobs
AuthoredUp is excellent if you need a rich editor for LinkedIn posts — formatting control, templates, carousels, and a draft library. That's its purpose.
Shield is for what happens after you hit publish. Deep performance analytics on every post — impressions, engagement rates, follower growth, audience demographics. A complete content archive you can search, filter, and sort. And Shield Agent, which lets you ask questions about your LinkedIn data in plain language.
Many creators use both. But if analytics is what you're missing, Shield is the dedicated tool.
Built for different things
A side-by-side look at what each tool is designed to do
| Feature | Shield | AuthoredUp |
|---|---|---|
| Primary focus | LinkedIn analytics | Content creation & formatting |
| Post performance analytics | Deep — sort, filter, all metrics | Basic reporting |
| Follower growth tracking | Yes — visualized over time | Limited |
| Audience demographics | Yes — jobs, industries, locations | Not available |
| Shield Agent (AI on your data) | Yes | No |
| LinkedIn-only focus | Yes | Yes |
| Multi-profile management | Built for teams & agencies | Individual-focused |
| Historical post archive | Full lifetime history | Limited |
| Free trial | 7 days, no credit card | Yes |
Where Shield goes deeper
The analytics AuthoredUp doesn't cover
Analytics that answer real questions
Sort by impressions, engagement rate, reach. Filter by date, post type, format. Find your top-performing content in seconds. AuthoredUp shows you basic post stats. Shield lets you dig into the full picture.
Shield Agent — ask your data anything
Shield Agent has access to your full LinkedIn history. Ask "what content format drives the most impressions for me?" or "how has my follower growth changed this quarter?" in plain language. No exports. No pivot tables. AuthoredUp has no equivalent.
Built for multi-profile, teams, and agencies
One workspace for all your profiles. Add team members, manage clients, track everyone's performance side by side. Whether you're running an advocacy program or an agency, Shield is built for scale — not bolted on.
Your complete LinkedIn history
Shield archives every post you've ever published — searchable, sortable, filterable. Go back years to find your best content, understand long-term trends, and build on what actually worked. AuthoredUp's analytics is focused on recent content.
What you get when analytics is the whole product
When Shield is built around one purpose — LinkedIn analytics — every feature serves that goal. Your full post archive, automatically synced. Audience demographics showing who actually engages with your content: their job titles, industries, locations. Follower growth charted over time, so you can see what's driving your audience. Data that updates in real-time — no exports, no copy-pasting, no manual tracking.
AuthoredUp is great at helping you publish well-crafted content. Shield tells you what happens next.
Trusted by 10,000+ creators and global brands
Common questions
Can I use Shield alongside AuthoredUp?
Yes — and many users do. AuthoredUp for drafting and formatting your LinkedIn posts, Shield for measuring how they perform. They cover different parts of the content workflow.
Does Shield have a post editor or formatting tools?
No. Shield is analytics only. That's intentional — depth over breadth. If you need a LinkedIn editor, AuthoredUp is excellent for that.
How long does setup take?
Connect your LinkedIn profile and data starts flowing immediately. Your full post history is available within minutes.
What's included in the free trial?
Everything. Full analytics dashboard, Shield Agent, complete post history. 7 days, no credit card required.
Can I track multiple LinkedIn profiles?
Yes. Add as many profiles as you need. Shield is built for individuals, teams, and agencies managing many profiles from a single workspace.
Serious about LinkedIn data? Start with Shield.
AuthoredUp helps you create. Shield helps you understand. If analytics is what's been missing from your LinkedIn strategy, Shield gives you the data to refine your content, grow your audience, and make every post count.
Shield is trusted by creators and brands in +50 countries and processes millions of LinkedIn posts from thousands of accounts.
Start Free TrialManaging LinkedIn for a team? Let's talk →